Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
William Perry, emeritus professor of management science and engineering at Stanford University, explains how employee ownership of his early startup, ESL, resulted in a positive workplace culture. “To succeed, the leadership of the company has to identify and associate themselves with the customers’ problems,” the former U.S. Secretary of Defense tells interviewer Steve Blank.