Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Venture capitalist Josh McFarland explains how being frugal when he was a tech-startup founder helped in the beginning, but hindered the venture once it entered the high-growth phase. He shows a somewhat tongue-in-cheek photo marking a successful round of fundraising at the time, urging aspiring entrepreneurs to celebrate the fun moments in a startup’s life because they help build culture and lore later on.