Negotiations On and Off the Field

Steve Young, former quarterback for the San Francisco 49ers, describes the lessons he’s learned in negotiating with teammates, agents, and in his personal life. Interviewed as a guest in Stan Christensen’s Negotiations course, Young provides insight through humorous anecdotes across a broad range of experience. In particular, he describes different negotiation tactics that were useful throughout his career as a quarterback, lawyer, and entrepreneur. While earning his spot as the fiery leader of the 49ers, balancing life with children, and undergoing multiple business ventures, Young highlights the use of accountability, soft skills to deal with personal feelings, and working hard with no excuses, to achieve success.